Sheikh Zayed Road towers seen from above. A general view of Dubai, not this projectPhoto: monicker, Wikimedia Commons, CC BY-SA 3.0, resized and cropped
A drawing, not this building
The short answer
Serena Bella Casa is listed as finished on the DLD register. Its 22 home sales over Oct 2025–Sep 2026 registered at a median AED 2.9m, AED 1,285 per sq ft.
DLD registerSourceDLD project registerFigureas the register lists itDatasales to 5 Oct 2026 · DLD register read 13 Oct 2026How it is worked out
Finished
project 1598
Sales since Jan 2019SourceDLD registered salesWindowJan 2019–5 Oct 2026Based on344 salesFigurecount of registered sales of every typeDatasales to 5 Oct 2026How it is worked out
344
registered with DLD, all types
Median 3 BRSourceDLD registered salesWindowOct 2025–Sep 2026Based on18 salesFiguremedian price and median price per sq ft of home sales of this sizeDatasales to 5 Oct 2026How it is worked out
AED 3.1m
AED 1,269/sq ft · 18 sales
Median home priceSourceDLD registered salesWindowOct 2025–Sep 2026Based on22 salesFiguremedian of registered home sales, not an asking priceDatasales to 5 Oct 2026How it is worked out
AED 2.9m
22 home sales, Oct 2025–Sep 2026
Sales, 12 monthsSourceDLD registered salesWindowOct 2025–Sep 2026Based on22 salesFigureregistered sales of every property typeDatasales to 5 Oct 2026How it is worked out
22
−31% on Oct 2024–Sep 2025
Registered prices of 3-bedroom homes here, Oct 2025–Sep 2026
Lower quartile, median and upper quartile of 18 home sales; median size 2,588 sq ft.
The DLD project register
Finished
Finished on the DLD register
100% built at DLD’s inspection on 11 Sep 2019.
DLD project number
1598
Status
Finished
Completion date
1 Oct 2019
Start date
1 Nov 2014
Registered
28 Oct 2014
Developer
North Dubailand Projects L.L.C · DLD developer 1039
Escrow account bank
Mashreq Bank Psc
Units
459
Inspection history: 10 inspections on the register
Inspection date
Built
11 Sep 2019
100%
4 Apr 2019
83.08%
25 Dec 2018
70.64%
15 Aug 2018
54.18%
15 Feb 2018
31.36%
1 Nov 2017
15.52%
23 Jul 2017
8.04%
12 Mar 2017
3.1%
11 Jan 2017
0.74%
7 Sep 2015
0%
Source: Dubai Land Department project register, read 13 Oct 2026. The register’s own figures, shown as it lists them.
Developer’s reply: none yet. Dubai Properties can send a reply about these figures; replies are checked before they’re published and never change a number. How developers reply
Statement ID S-1598-H1 · DLD register read 13 Oct 2026
Home prices by size
registered home sales, Oct 2025–Sep 2026
Size
Sales
Median price
Median AED /sq ft
Median size, sq ft
2 BR
4 · fewer than 5
—
—
—
3 BR
18
AED 3.1m
1,269
2,588
Medians of registered flat and villa sales with no data-quality flag; a size with fewer than 5 sales shows no median.
Check an asking price
use the size on the sale contract
Enter the size and the asking price to compare them with registered sales.
Every type of sale, newest first; DLD publishes no time of day. Price per sq ft for homes only. “vs area”: against the median for that size in Wadi Al Safa 7, Oct 2025–Sep 2026.
Dubai Properties’s newest ads
None of Dubai Properties’s 6 running ads names Serena Bella Casa; these are the newest, from Meta’s Ad Library on 26 Oct 2026. Prices and claims in ads are the developer’s, not checked against DLD records.
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Each point is the median price per square foot of the month’s registered home sales (flats and villas). A month with fewer than 10 home sales is left as a gap. Registered prices, not asking prices.
Most sold size
2 bedroom
5%Studio
22%1
47%2
19%3
7%4
Share of the home sales over Oct 2025–Sep 2026 that recorded a bedroom count
Sales a year
2,063 sales2025+149%on 2019
Full years only, registered sales of every type. 491 sales in 2026 to 5 Oct.
Off-plan share
33% of the 853 sales over Oct 2025–Sep 2026 were registered as off-plan, DLD’s own registration type.
The full record
every figure behind the summary
Sales by year and by month
Year
Sales
Off-plan
Ready
Value
Median home price
Median AED /sq ft
2019
55
45
10
AED 87.0m
AED 1.8m
630
2020
78
0
78
AED 98.9m
AED 1.3m
573
2021
38
0
38
AED 56.1m
AED 1.4m
640
2022
44
0
44
AED 77.0m
AED 1.7m
744
2023
49
0
49
AED 102m
AED 2.1m
833
2024
31
0
31
AED 75.2m
AED 2.5m
1,020
2025
31
0
31
AED 83.8m
AED 2.7m
1,215
2026 to 5 Oct
18
0
18
AED 55.3m
AED 2.9m
1,285
Sales and value: registered sales of every property type since Jan 2019. Off-plan: DLD’s registration type; Ready: every other sale. Medians: home sales only, shown with 5 or more.
344sales registered, Jan 2019 to Sep 2026
Every registered sale, all property types.
Other projects in Wadi Al Safa 7
853 sales were registered in Wadi Al Safa 7 over Oct 2025–Sep 2026, with homes at a median AED 1,277 per sq ft over Jul–Sep 2026.
Serena Bella Casa is a Dubai Properties project in Wadi Al Safa 7, Dubai, registered with the Dubai Land Department as project 1598 by North Dubailand Projects L.L.C. The register lists it as finished.
344 sales have been registered since Jan 2019, the first on 7 Jan 2019, 22 of them over Oct 2025–Sep 2026. Over those twelve months its 22 home sales registered at a median AED 2.9m. These are prices buyers paid, recorded at registration, not asking prices.
By sales since Jan 2019 it is 9th of the 26 projects with a registered sale in Wadi Al Safa 7, and 23rd of Dubai Properties’s 48.
Questions about Serena Bella Casa
Is Serena Bella Casa finished?
Yes. The DLD register lists Serena Bella Casa as finished.
What do homes in Serena Bella Casa sell for?
3 BR: a median AED 3.1m, AED 1,269 per sq ft, from 18 sales. Registered home sales over Oct 2025–Sep 2026, not asking prices.
How many sales has Serena Bella Casa had?
344 sales registered with the Dubai Land Department since Jan 2019, 22 of them over Oct 2025–Sep 2026.
Who is the developer of Serena Bella Casa?
The DLD register lists North Dubailand Projects L.L.C, DLD developer number 1039, which we group under Dubai Properties.
Where is Serena Bella Casa?
In Wadi Al Safa 7, Dubai. The Dubai Land Department registers its sales under the district Wadi Al Safa 7. Homes there registered at a median AED 1,277 per sq ft over Jul–Sep 2026.
Which escrow account does DLD list for Serena Bella Casa?
The DLD project register lists an escrow account with Mashreq Bank Psc for Serena Bella Casa.
Cite this page
Serena Bella Casa, Wadi Al Safa 7. Real Estate IQ, from DLD registered sales to 5 Oct 2026 and the DLD project register read 13 Oct 2026. dubairealestateiq.com/project/serena-bella-casa