Serenz by Danube
Jumeirah Village Circle · Danube
Jumeirah Village Circle · DLD district Al Barsha South Fourth La Ploma LimitedDLD project 724
The short answer
Villa Myra is listed as finished on the DLD register. Its 5 home sales over Oct 2025–Sep 2026 registered at a median AED 800k, AED 904 per sq ft.
DLD registerSourceDLD project registerFigureas the register lists itDatasales to 5 Oct 2026 · DLD register read 13 Oct 2026How it is worked out
project 724
Sales since Jan 2019SourceDLD registered salesWindowJan 2019–5 Oct 2026Based on47 salesFigurecount of registered sales of every typeDatasales to 5 Oct 2026How it is worked out
registered with DLD, all types
Home salesSourceDLD registered salesWindowOct 2025–Sep 2026Based on5 salesFigureflats and villas, no data-quality flagDatasales to 5 Oct 2026How it is worked out
Oct 2025–Sep 2026
Median home priceSourceDLD registered salesWindowOct 2025–Sep 2026Based on5 salesFiguremedian of registered home sales, not an asking priceDatasales to 5 Oct 2026How it is worked out
5 home sales, Oct 2025–Sep 2026
Sales, 12 monthsSourceDLD registered salesWindowOct 2025–Sep 2026Based on5 salesFigureregistered sales of every property typeDatasales to 5 Oct 2026How it is worked out
−62% on Oct 2024–Sep 2025
The DLD project register
Finished100% built at DLD’s inspection on 5 Feb 2015.
| Inspection date | Built |
|---|---|
| 5 Feb 2015 | 100% |
| 22 Jul 2014 | 55.5% |
| 7 Apr 2014 | 34% |
| 27 Feb 2014 | 24.5% |
| 15 Jan 2014 | 15% |
Source: Dubai Land Department project register, read 13 Oct 2026. The register’s own figures, shown as it lists them.
Developer’s reply: none yet. La Ploma Limited can send a reply about these figures; replies are checked before they’re published and never change a number. How developers reply
Statement ID S-724-H1 · DLD register read 13 Oct 2026
| Size | Sales | Median price | Median AED /sq ft | Median size, sq ft |
|---|---|---|---|---|
| Studio | 2 · fewer than 5 | — | — | — |
| 1 BR | 1 · fewer than 5 | — | — | — |
| 2 BR | 2 · fewer than 5 | — | — | — |
Medians of registered flat and villa sales with no data-quality flag; a size with fewer than 5 sales shows no median.
| Date | Type | Sq ft | Price | AED /sq ft | vs area |
|---|---|---|---|---|---|
| 7 Aug 2026 | Flat · Studio Ready | 543 | AED 490k | 904 | −48% |
| 31 Jul 2026 | Flat · 2 BR Ready | 1,832 | AED 1.4m | 764 | −42% |
| 11 Mar 2026 | Flat · 2 BR Ready | 2,350 | AED 1.7m | 713 | −46% |
| 10 Nov 2025 | Flat · Studio ReadyVilla Myra | 622 | AED 570k | 917 | −47% |
| 5 Nov 2025 | Flat · 1 BR ReadyVilla Myra | 809 | AED 800k | 989 | −31% |
| 8 Sep 2025 | Flat · 1 BR ReadyVilla Myra | 652 | AED 770k | 1,180 | −18% |
| 24 Jul 2025 | Flat · 1 BR ReadyVilla Myra | 1,062 | AED 1.1m | 1,035 | −28% |
| 23 Jul 2025 | Flat · Studio ReadyVilla Myra | 603 | AED 550k | 912 | −47% |
| 7 Jul 2025 | Flat · Studio ReadyVilla Myra | 584 | AED 550k | 941 | −46% |
| 24 Jun 2025 | Flat · 2 BR ReadyVilla Myra | 1,841 | AED 1.3m | 679 | −48% |
Every type of sale, newest first; DLD publishes no time of day. Price per sq ft for homes only. “vs area”: against the median for that size in Jumeirah Village Circle, Oct 2025–Sep 2026.
La Ploma Limited isn’t advertising Villa Myra on Facebook or Instagram right now. When it does, the ads will show here with the prices they quote.
Checked in Meta’s Ad Library on 26 Oct 2026 · Search the Ad Library for La Ploma Limited
Registered with DLD under the district Al Barsha South Fourth, 2019 to 5 Oct 2026.
Each point is the median price per square foot of the month’s registered home sales (flats and villas). A month with fewer than 10 home sales is left as a gap. Registered prices, not asking prices.
Most sold size
1 bedroom
Share of the home sales over Oct 2025–Sep 2026 that recorded a bedroom count
Sales a year
Full years only, registered sales of every type. 7,961 sales in 2026 to 5 Oct.
Off-plan share
61% of the 12,558 sales over Oct 2025–Sep 2026 were registered as off-plan, DLD’s own registration type.
| Year | Sales | Off-plan | Ready | Value | Median home price | Median AED /sq ft |
|---|---|---|---|---|---|---|
| 2019 | 1 | 0 | 1 | AED 2.0m | — | — |
| 2020 | 2 | 0 | 2 | AED 1.8m | — | — |
| 2022 | 8 | 0 | 8 | AED 8.4m | AED 853k | 529 |
| 2023 | 7 | 0 | 7 | AED 7.3m | AED 650k | 750 |
| 2024 | 13 | 0 | 13 | AED 16.5m | AED 1.3m | 690 |
| 2025 | 13 | 0 | 13 | AED 9.2m | AED 570k | 912 |
| 2026 to 5 Oct | 3 | 0 | 3 | AED 3.6m | — | — |
Sales and value: registered sales of every property type since Jan 2019. Off-plan: DLD’s registration type; Ready: every other sale. Medians: home sales only, shown with 5 or more.
Every registered sale, all property types.
12,558 sales were registered in Jumeirah Village Circle over Oct 2025–Sep 2026, with homes at a median AED 1,413 per sq ft over Jul–Sep 2026.
| Project | Developer | DLD register | Sales, Oct 2025–Sep 2026 | Median home price |
|---|---|---|---|---|
| Serenz by Danube | Danube | Due Dec 2029 | 563 | AED 1.2m |
| Binghatti Amberhall | Binghatti | Due Feb 2026 | 536 | AED 1.2m |
| Binghatti Circle | Binghatti | Due May 2027 | 350 | AED 1.2m |
| Auresta Tower | Tiger | Due Dec 2028 | 328 | AED 707k |
| Luma Park Views | Townx | Finished | 287 | AED 1.4m |
| Binghatti Apex | Binghatti | Finished | 284 | AED 913k |
| Stax | PashaOne | Due Mar 2028 | 229 | AED 1.0m |
| Binghatti Ruby | Binghatti | Due Feb 2026 | 227 | AED 1.2m |
| Pearl House Iv by Imtiaz | Imtiaz | Due Feb 2028 | 204 | AED 1.3m |
| 311 Boulevard by Bam Eskan | BAM | Due Oct 2027 | 197 | AED 1.2m |
| Alta View Skyhomes | Object 1 | Due Jun 2029 | 176 | AED 1.2m |
| Berkeley Square by Prestige One | Prestige Luxe Real Estate Development L.L.C | Due Mar 2028 | 170 | AED 1.2m |
Median home price over Oct 2025–Sep 2026, shown with 5 or more home sales.
Jumeirah Village Circle · Danube
Jumeirah Village Circle · Binghatti
Jumeirah Village Circle · Binghatti
Jumeirah Village Circle · Tiger
Jumeirah Village Circle · Townx
Finished on the DLD register
Jumeirah Village Circle · Binghatti
Finished on the DLD register
Photos: Towers under construction, Dubai by Leandro Neumann Ciuffo (Wikimedia Commons, CC BY 2.0); Sheikh Zayed Road from above by monicker (Wikimedia Commons, CC BY-SA 3.0); Towers in Business Bay by giggel (Wikimedia Commons, CC BY 3.0). Resized and cropped.
Villa Myra is a La Ploma Limited project in Jumeirah Village Circle, Dubai, registered with the Dubai Land Department as project 724 by La Ploma Limited. The register lists it as finished.
47 sales have been registered since Jan 2019, the first on 25 Jul 2019, 5 of them over Oct 2025–Sep 2026. Over those twelve months its 5 home sales registered at a median AED 800k. These are prices buyers paid, recorded at registration, not asking prices.
By sales since Jan 2019 it is 276th of the 406 projects with a registered sale in Jumeirah Village Circle, and first of La Ploma Limited’s 1.
Yes. The DLD register lists Villa Myra as finished.
47 sales registered with the Dubai Land Department since Jan 2019, 5 of them over Oct 2025–Sep 2026.
The DLD register lists La Ploma Limited, DLD developer number 500.
In Jumeirah Village Circle, Dubai. The Dubai Land Department registers its sales under the district Al Barsha South Fourth. Homes there registered at a median AED 1,413 per sq ft over Jul–Sep 2026.
The DLD project register lists an escrow account with First Abu Dhabi Bank for Villa Myra.
Cite this page
Villa Myra, Jumeirah Village Circle. Real Estate IQ, from DLD registered sales to 5 Oct 2026 and the DLD project register read 13 Oct 2026. dubairealestateiq.com/project/villa-myra
Sources: Dubai Land Department open data, registered sales to 5 Oct 2026, via Dubai Real Estate Data (CC BY 4.0), processed by Real Estate IQ; DLD project register, read 13 Oct 2026. Registered prices, not asking prices or valuations. How the figures are worked out.
GuideHow to check a Dubai off-plan project’s completion date
GuideAsking price or registered price: how to check a quote
TrackerActive projects on the DLD register, with their completion datesPhotos: Towers under construction, Dubai by Leandro Neumann Ciuffo (Wikimedia Commons, CC BY 2.0); Dubai Marina at night by Gfilip (Wikimedia Commons, CC BY-SA 4.0); Dubai skyline at dusk by imran shahabuddin (Wikimedia Commons, CC BY 2.0). Resized and cropped.