Serra
City of Arabia · DLD district Wadi Al Safa 4 Majid Al FuttaimDLD project 3076
Towers under construction with cranes on the Dubai waterfront. A general view of Dubai, not this projectPhoto: Leandro Neumann Ciuffo, Wikimedia Commons, CC BY 2.0, resized and cropped
The short answer
Serra is active on the DLD register, no completion date on the DLD register. It was 42.05% built at DLD’s inspection on 17 Aug 2026. Its 86 home sales over Oct 2025–Sep 2026 registered at a median AED 1.5m, AED 1,886 per sq ft.
Completion dateSourceDLD project registerWindowcompletion dateFigureas the register lists itDatasales to 5 Oct 2026 · DLD register read 13 Oct 2026How it is worked out
None listed
on the DLD register
BuiltSourceDLD project registerFigure% built at DLD’s latest inspectionDatasales to 5 Oct 2026 · DLD register read 13 Oct 2026How it is worked out
42%
DLD inspection, 17 Aug 2026
Median 1 BRSourceDLD registered salesWindowOct 2025–Sep 2026Based on48 salesFiguremedian price and median price per sq ft of home sales of this sizeDatasales to 5 Oct 2026How it is worked out
AED 1.3m
AED 1,888/sq ft · 48 sales
Median home priceSourceDLD registered salesWindowOct 2025–Sep 2026Based on86 salesFiguremedian of registered home sales, not an asking priceDatasales to 5 Oct 2026How it is worked out
AED 1.5m
86 home sales, Oct 2025–Sep 2026
Sales, 12 monthsSourceDLD registered salesWindowOct 2025–Sep 2026Based on86 salesFigureregistered sales of every property typeDatasales to 5 Oct 2026How it is worked out
86
−72% on Oct 2024–Sep 2025
Registered prices of 1-bedroom homes here, Oct 2025–Sep 2026
Lower quartile, median and upper quartile of 48 home sales; median size 694 sq ft.
The DLD project register
ActiveNo completion date on the DLD register
42.05% built at DLD’s inspection on 17 Aug 2026.
Built, at DLD’s latest inspection42.05%
- DLD project number
- 3076
- Status
- Active
- Completion date
- None listed
- Start date
- 27 Dec 2024
- Registered
- 27 May 2024
- Developer
- Majid Al Futtaim Ghaf Woods L.L.C · DLD developer 1441
- Escrow account bank
- Emirates Nbd Bank ()
- Units
- 535
- Buildings
- 10: Serra Tower 1, Serra Tower 4, Serra Tower 8, Serra Tower 5, Serra Tower 6, Serra Tower 7 and 4 more
Inspection history: 7 inspections on the register
| Inspection date | Built |
|---|---|
| 17 Aug 2026 | 42.05% |
| 17 Aug 2026 | 42.05% |
| 6 Jul 2026 | 38.43% |
| 26 Mar 2026 | 24.01% |
| 26 Nov 2025 | 17.51% |
| 26 Nov 2025 | 17.51% |
| 9 May 2024 | 0% |
Source: Dubai Land Department project register, read 13 Oct 2026. The register’s own figures, shown as it lists them.
Developer’s reply: none yet. Majid Al Futtaim can send a reply about these figures; replies are checked before they’re published and never change a number. How developers reply
Statement ID S-3076-H1 · DLD register read 13 Oct 2026
Home prices by size
registered home sales, Oct 2025–Sep 2026| Size | Sales | Median price | Median AED /sq ft | Median size, sq ft |
|---|---|---|---|---|
| 1 BR | 48 | AED 1.3m | 1,888 | 694 |
| 2 BR | 37 | AED 2.2m | 1,884 | 1,179 |
| 3 BR | 1 · fewer than 5 | — | — | — |
Medians of registered flat and villa sales with no data-quality flag; a size with fewer than 5 sales shows no median.
Check an asking price
use the size on the sale contractEnter the size and the asking price to compare them with registered sales.
The size starts at the median registered size for that size here; use the size on your sale contract. Fees as listed on DLD’s Property Sale Registration page. Compare with other projects in the price check
Price against launch
median price per sq ft, homes| Size | Launch | Sales | Latest | Sales | Change |
|---|---|---|---|---|---|
| 1 BR | AED 1,795 | 123 | AED 1,888 | 46 | +5% |
| 2 BR | AED 1,660 | 182 | AED 1,888 | 30 | +14% |
Launch: first 90 days of registered sales of off-plan homes, 9 Sep 2024 to 7 Dec 2024. Latest: every home sale of that size, Jul–Sep 2026. Shown only where both have at least 5 sales.
Latest registered sales
All recent sales| Date | Type | Sq ft | Price | AED /sq ft | vs area |
|---|---|---|---|---|---|
| 24 Sep 2026 | Flat · 3 BR Off-plan | 2,252 | AED 3.5m | 1,554 | −22% |
| 9 Sep 2026 | Flat · 2 BR Off-plan | 1,884 | AED 2.7m | 1,433 | −28% |
| 1 Sep 2026 | Flat · 2 BR Off-plan | 1,735 | AED 2.8m | 1,610 | −19% |
| 1 Sep 2026 | Flat · 2 BR Off-plan | 1,135 | AED 2.2m | 1,905 | −4% |
| 1 Sep 2026 | Flat · 1 BR Off-plan | 682 | AED 1.3m | 1,880 | +16% |
| 1 Sep 2026 | Flat · 1 BR Off-plan | 731 | AED 1.3m | 1,821 | +13% |
| 1 Sep 2026 | Flat · 1 BR Off-plan | 682 | AED 1.3m | 1,949 | +20% |
| 1 Sep 2026 | Flat · 1 BR Off-plan | 694 | AED 1.3m | 1,916 | +18% |
| 1 Sep 2026 | Flat · 1 BR Off-plan | 689 | AED 1.3m | 1,875 | +16% |
| 1 Sep 2026 | Flat · 1 BR Off-plan | 689 | AED 1.3m | 1,862 | +15% |
Every type of sale, newest first; DLD publishes no time of day. Price per sq ft for homes only. “vs area”: against the median for that size in City of Arabia, Oct 2025–Sep 2026.
Majid Al Futtaim’s latest ads on Google
Majid Al Futtaim isn’t running any ads on Facebook or Instagram right now. These are its 39 most recent Google ads (Search, YouTube and Display) shown in the UAE, newest first, from MAJID AL FUTTAIM GHAF WOODS L.L.C in Google’s Ads Transparency Center on 20 Oct 2026. Prices and claims in ads are the developer’s, not checked against DLD records.
City of Arabia market insights
Registered with DLD under the district Wadi Al Safa 4, 2019 to 5 Oct 2026.
AED 1,738Sep 2026+103%on Nov 2023
Each point is the median price per square foot of the month’s registered home sales (flats and villas). A month with fewer than 10 home sales is left as a gap. Registered prices, not asking prices.
Most sold size
Studio
Share of the home sales over Oct 2025–Sep 2026 that recorded a bedroom count
Sales a year
2,557 sales2025+85133%on 2019
Full years only, registered sales of every type. 3,358 sales in 2026 to 5 Oct.
Off-plan share
98% of the 4,062 sales over Oct 2025–Sep 2026 were registered as off-plan, DLD’s own registration type.
The full record
every figure behind the summarySales by year and by month
| Year | Sales | Off-plan | Ready | Value | Median home price | Median AED /sq ft |
|---|---|---|---|---|---|---|
| 2024 | 426 | 426 | 0 | AED 1.01bn | AED 2.4m | 1,699 |
| 2025 | 45 | 45 | 0 | AED 94.2m | AED 2.2m | 1,767 |
| 2026 to 5 Oct | 81 | 81 | 0 | AED 142m | AED 1.4m | 1,888 |
Sales and value: registered sales of every property type since Jan 2019. Off-plan: DLD’s registration type; Ready: every other sale. Medians: home sales only, shown with 5 or more.
552sales registered, Sep 2024 to Sep 2026
Every registered sale, all property types.
Other projects in City of Arabia
4,062 sales were registered in City of Arabia over Oct 2025–Sep 2026, with homes at a median AED 1,717 per sq ft over Jul–Sep 2026.
| Project | Developer | DLD register | Sales, Oct 2025–Sep 2026 | Median home price |
|---|---|---|---|---|
| Azizi Milan Heights | Azizi | Due Sep 2028 | 814 | AED 608k |
| Distrikt | Majid Al Futtaim | Due Sep 2028 | 387 | AED 1.8m |
| Azizi Milan 30 | Azizi | Due Apr 2027 | 352 | AED 589k |
| Azizi Milan 20 | Azizi | Due Apr 2027 | 343 | AED 580k |
| Arancia Yards by Beyond | Omniyat | Due Oct 2028 | 247 | AED 1.3m |
| Azizi Milan 55 | Azizi | Due Apr 2027 | 228 | AED 583k |
| Laguna Residence | One International Real Estate Development L.L.C | Due Dec 2027 | 201 | AED 816k |
| Azizi Milan 51 | Azizi | Due Mar 2027 | 199 | AED 592k |
| California Residences | GFH | Due Apr 2028 | 186 | AED 1.6m |
| Arancia Yards 2 by Beyond | Omniyat | Due Jan 2029 | 184 | AED 1.3m |
| Azizi Milan 9 | Azizi | Due May 2027 | 169 | AED 613k |
| Capria West | Majid Al Futtaim | Due May 2029 | 165 | AED 3.2m |
Median home price over Oct 2025–Sep 2026, shown with 5 or more home sales.
Other projects by Majid Al Futtaim
| Project | Area | Completion date | Built | Sales, Oct 2025–Sep 2026 |
|---|---|---|---|---|
| Distrikt | City of Arabia | Sep 2028 | 8.4% | 387 |
| Capria West | City of Arabia | May 2029 | 1.2% | 165 |
| Capria East | City of Arabia | May 2029 | 0.9% | 153 |
| Aura | Dubai Sports City | Finished | — | 127 |
| Harmony | Dubai Sports City | Finished | — | 73 |
| Elan | Dubai Sports City | Finished | — | 69 |
| Alaya | Dubai Sports City | Jul 2026 | 91.5% | 42 |
| Cilia | City of Arabia | None listed | 43.8% | 22 |
| Amara | Dubai Sports City | None listed | 70.8% | 22 |
| Serenity Mansions | Dubai Sports City | None listed | 32.4% | 12 |
| Elysian Mansions | Dubai Sports City | Mar 2025 | 95% | 11 |
| Lacina | City of Arabia | Dec 2027 | 20.8% | 7 |
More from Majid Al Futtaim
Every Majid Al Futtaim projectDubai, general view
Distrikt
City of Arabia · Majid Al Futtaim
Due Sep 2028DLD register
Median home price, Oct 2025–Sep 2026AED 1.8m
Dubai, general view
Capria West
City of Arabia · Majid Al Futtaim
Due May 2029DLD register
Median home price, Oct 2025–Sep 2026AED 3.2m
Dubai, general view
Capria East
City of Arabia · Majid Al Futtaim
Due May 2029DLD register
Median home price, Oct 2025–Sep 2026AED 4.1m
Dubai, general view
Aura
Dubai Sports City · Majid Al Futtaim
Finished
Finished on the DLD register
Median home price, Oct 2025–Sep 2026AED 5.0m
Dubai, general view
Harmony
Dubai Sports City · Majid Al Futtaim
Finished
Finished on the DLD register
Fewer than 5 home sales, Oct 2025–Sep 2026—
Dubai, general view
Elan
Dubai Sports City · Majid Al Futtaim
Finished
Finished on the DLD register
Median home price, Oct 2025–Sep 2026AED 4.1m
Photos: Towers in Business Bay by giggel (Wikimedia Commons, CC BY 3.0); Towers under construction, Dubai by Leandro Neumann Ciuffo (Wikimedia Commons, CC BY 2.0); Sheikh Zayed Road from above by monicker (Wikimedia Commons, CC BY-SA 3.0). Resized and cropped.
More projects in City of Arabia
Everything in City of ArabiaDubai, general view
Azizi Milan Heights
City of Arabia · Azizi
Due Sep 2028DLD register
Median home price, Oct 2025–Sep 2026AED 608k
Dubai, general view
Azizi Milan 30
City of Arabia · Azizi
Due Apr 2027DLD register
Median home price, Oct 2025–Sep 2026AED 589k
Dubai, general view
Azizi Milan 20
City of Arabia · Azizi
Due Apr 2027DLD register
Median home price, Oct 2025–Sep 2026AED 580k
Dubai, general view
Arancia Yards by Beyond
City of Arabia · Omniyat
Due Oct 2028DLD register
Median home price, Oct 2025–Sep 2026AED 1.3m
Dubai, general view
Azizi Milan 55
City of Arabia · Azizi
Due Apr 2027DLD register
Median home price, Oct 2025–Sep 2026AED 583k
Dubai, general view
Laguna Residence
City of Arabia · One International Real Estate Development L.L.C
Due Dec 2027DLD register
Median home price, Oct 2025–Sep 2026AED 816k
Photos: Towers under construction, Dubai by Leandro Neumann Ciuffo (Wikimedia Commons, CC BY 2.0); Sheikh Zayed Road from above by monicker (Wikimedia Commons, CC BY-SA 3.0). Resized and cropped.
Before you buy a home in Serra
About Serra
Serra is a Majid Al Futtaim project in City of Arabia, Dubai, registered with the Dubai Land Department as project 3076 by Majid Al Futtaim Ghaf Woods L.L.C. The register lists it as active, with no completion date, 42.05% built at DLD’s inspection on 17 Aug 2026.
552 sales have been registered since Jan 2019, the first on 9 Sep 2024, 86 of them over Oct 2025–Sep 2026. Over those twelve months its 86 home sales registered at a median AED 1.5m. These are prices buyers paid, recorded at registration, not asking prices.
By sales since Jan 2019 it is 6th of the 23 projects with a registered sale in City of Arabia, and 8th of Majid Al Futtaim’s 15.
Questions about Serra
When will Serra be finished?
The DLD register lists no completion date. It was 42.05% built at DLD’s inspection on 17 Aug 2026. These are the register’s own figures, read 13 Oct 2026; we don’t forecast a finish.
Is Serra finished?
No. The DLD register lists it as active, 42.05% built at the inspection on 17 Aug 2026.
What do homes in Serra sell for?
1 BR: a median AED 1.3m, AED 1,888 per sq ft, from 48 sales; 2 BR: a median AED 2.2m, AED 1,884 per sq ft, from 37 sales. Registered home sales over Oct 2025–Sep 2026, not asking prices.
How many sales has Serra had?
552 sales registered with the Dubai Land Department since Jan 2019, 86 of them over Oct 2025–Sep 2026.
Who is the developer of Serra?
The DLD register lists Majid Al Futtaim Ghaf Woods L.L.C, DLD developer number 1441, which we group under Majid Al Futtaim.
Where is Serra?
In City of Arabia, Dubai. The Dubai Land Department registers its sales under the district Wadi Al Safa 4. Homes there registered at a median AED 1,717 per sq ft over Jul–Sep 2026.
Which escrow account does DLD list for Serra?
The DLD project register lists an escrow account with Emirates Nbd Bank () for Serra.
Cite this page
Serra, City of Arabia. Real Estate IQ, from DLD registered sales to 5 Oct 2026 and the DLD project register read 13 Oct 2026. dubairealestateiq.com/project/serra
Sources: Dubai Land Department open data, registered sales to 5 Oct 2026, via Dubai Real Estate Data (CC BY 4.0), processed by Real Estate IQ; DLD project register, read 13 Oct 2026. Registered prices, not asking prices or valuations. How the figures are worked out.
Read next
GuideHow to check a Dubai off-plan project’s completion date
GuideAsking price or registered price: how to check a quote
TrackerActive projects on the DLD register, with their completion datesPhotos: Towers under construction, Dubai by Leandro Neumann Ciuffo (Wikimedia Commons, CC BY 2.0); Dubai Marina at night by Gfilip (Wikimedia Commons, CC BY-SA 4.0); Dubai skyline at dusk by imran shahabuddin (Wikimedia Commons, CC BY 2.0). Resized and cropped.